Linking Personal Stories to Employee Engagement
By George Dutch
Ken’s Story
Like many young adults, Ken made a “practical and realistic” career choice, and entered the work force with technical skills that were in high demand by employers. He landed a job as a software tester in a large company during the hi-tech boom…and got stuck there.
Ken was reliable, dependable, and competent at his job, one that provided the stability and security that he needed in his 20s to get married and start a family. Before Ken made his practical career choice, he spent hours as a child and teen drawing and designing cars, planes, airports, museums, and once won a prize for a model home he built for a school project about homes of the future. It wasn’t building the model that stimulated Ken, rather it was telling his classmates about the new smart technologies that would revolutionize home construction and convenience.